Choose Wisely: Outsourcing vs Inhouse mobile application development

outsourcing vs inhouse: The dominance of mobile apps in the whole world could not be denied, with billions of people going online and billions of connected devices. Mobile apps are rapidly becoming the preferred way of doing business, for everyone across all industry verticals, thus mobile app development services are high in demand. When deciding […]

The Email Marketing Checklist: 5 Steps for a Successful Email Campaign

Email marketing checklist: Despite the unprecedented growth of social media, email remains to be the core component of marketing campaigns. It is personal, transactional, and barely intrusive. Adweek reports that email marketing is six times more effective than social media.  Generally, when we speak about marketing trends, the way things go obsolete in this landscape […]

Mobile Marketing: What is it? Why it Should be Part of Your Marketing Strategy

Since the handheld devices in everyone’s hands have become the most frequently used tools for interacting with business brands, subscribing services, and buying products, a comprehensive mobile marketing strategy is undeniably a key component of any marketing strategy. Naturally, for businesses optimizing their websites for mobile devices and creating branded mobile apps have become key […]

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