Influencer Marketing and Why It’s So Effective
Influencer marketing works in e-commerce, and according to most business gurus, it’s here to stay. Not only is this method of marketing highly effective at captivating potential customers with their full attention, but it’s also a roaring success when it comes to conversions. In the end, influencer marketing works how you orient your target audience […]
Impact of Marketing Influences on Consumer Perception
In mid-June 2019, Kuwait’s Communication and Information Technology Regulatory Authority (CITRA) launched the fifth-generation (5G) networks of telecommunication companies. The launch was in line with CITRA’s vision of developing the country’s telecommunications sector to keep it abreast of the current technological advancement of telecommunications (Pujol, Manore & Jaffal, 2019). The application of this service is […]