Top Themes and Plugins to Use on a Brand New WordPress Website
Just launched a brand new WordPress website? Awesome! 🎉 Now the real fun begins—giving it a look you love and powers you need. WordPress themes and plugins are the secret ingredients. But with so many options, it can feel overwhelming. Don’t worry—we’re keeping it simple, fun, and straightforward! What Are Themes and Plugins? Let’s break […]
Featured Snippets + AI Overviews: KPI Framework
In the age of intelligent search, digital marketers, content strategists, and SEO professionals are grappling with the ever-evolving roles of Featured Snippets and the new paradigm of AI Overviews. As search engines become increasingly conversational and integrated with artificial intelligence, traditional methods of measuring search performance are no longer enough. To navigate this shift, organizations […]
WebP Viewer Shortlist for Designers & PMs
Ever received a WebP image and thought, “Great… what do I do with this?” You’re not alone! Designers and product managers come across WebP more and more. It’s a smart, compressed image format made by Google. It keeps your images lightweight and your projects speedy. But not every app wants to play along. Luckily, there […]
Cloudflare vs. GoDaddy: Domain Locking, 2FA, and Recovery
In the ever-expanding world of domain management, where security threats and unauthorized access attempts are increasingly sophisticated, choosing the right domain registrar is more important than ever. Cloudflare and GoDaddy are two of the top names in this space, each offering its own set of features for domain locking, two-factor authentication (2FA), and account recovery. […]
Hiring CWV Expertise: Contracts, SLAs, and Sprints
Improving website performance is no longer just a technical feat—it’s a core business strategy. With Google’s Core Web Vitals (CWV) influencing search rankings and user satisfaction, companies are turning to specialized experts to optimize their digital experiences. Hiring CWV experts, however, isn’t only about technical knowledge; it involves careful planning, clear contracting, structured sprints, and […]
GA4 URL-Level Demographics: Sampling, Thresholds, Privacy
Since the rollout of Google Analytics 4 (GA4), digital marketers, data scientists, and analysts have been recalibrating how they collect, analyze, and act upon user-level insights. Among GA4’s many advanced capabilities, one increasingly sought-after feature is the ability to analyze demographic data at the URL level. However, this feature comes with significant constraints rooted in […]
Documentation as Marketing: Turn Docs Into Leads
In the modern digital economy, businesses are constantly seeking innovative ways to attract and convert leads. One often-overlooked strategy is leveraging technical documentation as a marketing tool. What was once considered an internal resource for developers and users has now evolved into a powerful asset in the marketing funnel. If used strategically, documentation can do […]
The 2025 Guide to Product Hunt Launches
Launching a product on Product Hunt in 2025 is a carefully orchestrated event that demands strategy, preparation, and sustained momentum. As the tech landscape continues evolving, opportunities for visibility have increased, but so has the competition. If you’re planning to debut your product to an engaged, tech-savvy audience, Product Hunt remains one of the most […]